Being a professional market research company with advanced internet technology and professional market research methods, Broad Research (BRC) is able to provide clients with scientific market monitoring service, complex market data visualization and customized solutions in product development, market orientation and marketing process.
BRC is committed to provide clients with authentic and valuable consulting and research services, based on the company philosophy "Innovative research based on science and technology and market insights based on data".
The company was officially renamed as
Board Research and started consumer data
collection business nationwide
Independent research and analysis department was set up, focusing
on providing customers with comprehensive solutions
Automotive department was established.
BRC started to provide market
research services to major OEMs
Shanghai and Guangzhou office were established. BRC became a member of ESOMAR and CMRA (China Market Research Association)
An expert database, consisted of expert
from various fields, including economics, sociology,
statistics and so on, was established
Big data department was setup. Call center was expanded. CRM service was available
Guangzhou office was established, focusing on big data development. An online research platform, co-founded with the world's largest online research group, was set up in China
Market Entry
Market Validation
IWOM
Offline Traffic
Customer Satisfaction
Customer Loyalty
Customer Attrition Rate
Persona
Ad Pre-test
Ad Post-test
Ad Tracking
Ad Monitoring
PR Monitoring
Persona
U&A
Segmentation
Shopper
Brand Positioning/Health
Channel Plan
Channel Audit
Channel Monitoring
Mystery Shopping/
Address: A320, Wangjing International Center, No.9,Wangjing Street, Chaoyang District, BeijingA320
Telephone: 010-65185793/65185794
Fax: 010-65188681
Email: hr@broadresearch.com
Address: Qingsongcheng, No.777, Zhaojiabang Road, Xuhui District, Shanghai
Telephone: 021-64756066
Email: siying.gu@broadresearch.com
Address: Room A316, Building G1, Huanan Xincailiao Innovation Zone, Kefeng Street No.31, New-High Tech Development Zone, Guangzhou
Telephone: 020-89855840
Email: hr@broadresearch.com
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